Editor

article placeholder

12 Traits Of The Perfect Entrepreneur

From my own ventures, I've learnt valuable lessons about being an entrepreneur. By Wandia Chiuri (Social Media Enterprise Architect, Wandia.info)

As a female founder, I have learnt a lot of things. When I started my first company, Vfirefly.com, a women's network designed to inspire, empower and connect women across nations, I thought it was going to be a breeze. If anyone could do it, I could!

Having worked in the sales divisions of two Fortune 500 companies I had plenty of training on how to communicate well, had lots of leadership training and strongly believed in what I was doing. Yet I still wasn't prepared.

Building my second company - which was more successful - taught me

... Read More...
article placeholder

Take Control Of Your Serendipitous Success (GROW It)

Viva Women 2.0! I wanted send a major shout out to Women 2.0 and the dynamic women it supports. By Brian Wong (Founder & CEO, Kiip)

As I reflect on the last several years of my life, it has been a pretty wicked ride. Growing up in Vancouver and going on to create to create a truly disruptive company in Silicon Valley was hardly a predictable journey.

There two things I feel are worth highlighting that have helped make all of this possible – the unique environment I came from, and the people I have met along the way.

Women 2.0 members save $100 on your ticket for GROW (August 22-24, 2012 in Vancouver, BC) when

... Read More...
article placeholder

Distance E-Learning In Brazil: Promoting Education Or Marginalizing Women?

Promoting inclusion of women in education, especially marginalized women or those from the developing countries. By Dr. Melinda dela Pena-Bandalaria (Professor, University of the Philippines Open University)

In recent years there has been a significant increase in the number of courses offered in the distance education. Thanks to this mode of delivery, geographical distances ceased to be a problem when it comes to studying or earning a degree or improving one’s educational qualifications.

The rapid advancement in information and communication technologies is making distance education even more accessible and more empowering because now studying can be done anywhere, anytime. Applying modern information and communication technologies (ICT) also makes it possible to simulate many classroom

... Read More...
article placeholder

Founding CEO Victoria Ransom And Wildfire Interactive Team Join Google In $250M Acquisition

Google beefs up their social efforts with acquisition of social marketing startup Wildfire Interactive today. By Angie Chang (Co-Founder & Editor-in-Chief, Women 2.0)

Google declared on its blog today that they will be "sparking better conversation with Wildfire", announcing the acquisition of social marketing startup Wildfire Interactive today. Wildfire was co-founded by Victoria Ransom and Alain Chuard (both pictured).

In an interview, Victoria talked about growing up on a farm in New Zealand "in the middle of nowhere". She caught the entrepreneurship bug and in the midst of her second or third company, she realized that even as a business person without technical skills, she wanted to create an online platform to scale the social media marketing efforts for everyone. Wildfire Interactive was born.

... Read More...
article placeholder

Join The Changemakers #SocEntChat On Women And Technology (August 1)

Bridge the technology divide on August 1 in a discussion about social entrepreneurship. By Dani Matielo (Community Manager, Ashoka Changemakers)

Life for women and girls in the 21st century can be a challenge. Every day, millions of women worldwide deal with a gender and technology divide that leaves them underrepresented at every level of the pyramid. Change is on the horizon as awareness of this issue grows.

E-learning initiatives are helping to make education more inclusive, particularly for women in low- and middle-income countries; civil society organizations and for-profit businesses are also getting involved by encouraging women to consider careers in tech-focused fields, from engineering to design.

... Read More...
article placeholder

How To Get Un-Stuck From Your Job: Advice From A 40-Something To A 20-Something

What to do when you can’t move forward in your job and you can’t quit your job. By Susan Alexander (Founder, Good Disruptive Change)

Dear 40-Something,

I feel stuck. I have on paper what looks like a great job. However, I am miserable. I feel very isolated. I feel like I do not use my brain. I hate feeling ‘stuck’ in my career. I have had conversations with my bosses about taking on more projects and responsibilities, but they have offered me more of the same unrewarding, unsatisfying work.

It has reached a point where I feel depressed at work and feel like I am presenting a facade to all my coworkers. I have stayed in it this far out of loyalty to my company and my bosses.

... Read More...
article placeholder

How To Win A Hackathon (iOSDevCamp 2012)

Foodspotting, the leading app for rating dishes at restaurants, made its first public debut at iPhoneDevCamp 2009 when Alexa Andrzejewski pitched the idea in search of co-founders and won Best Social App. This year, Alexa returned and led her team, including Foodspotting's own IOS developers, to win "Best Open Source," a top honor at iOSDevCamp 2012, for FilterKit. She shares her experience & tips for making the most of hackathons, especially as a non-developer, below.

... Read More...
article placeholder

Pricing Strategies: How To Price Your Product Or Service – To Avoid Killing Your Business

I’m a huge advocate of signing up as a customer for all your competitors’ services. By Erica Douglass (Co-Founder & CEO, Whoosh Traffic)

“How do I price my product?” another entrepreneur recently asked to an email list I’m on. “I’ve looked at our competitors, and I know how much it costs to produce what we offer. I think I know what my audience will pay. So – looking at all of that – what’s the best pricing strategy?“

Pricing questions are never the easiest questions to answer, but having worked with a lot of business owners helping them grow their businesses, I have some suggestions.

... Read More...
article placeholder

One Month Left To Apply To Women 2.0 PITCH NYC 2012 Startup Competition

Women-led startups with less than $1M in funding should apply to PITCH NYC by August 31, 2012. By Angie Chang (Co-Founder & Editor-in-Chief, Women 2.0)

What's your big idea? Women 2.0 wants to hear about it.

Startups with at least one female founder and less than $1 million in funding are invited to apply for Women 2.0's fifth annual PITCH NYC Startup Competition. Fill out the online application, send in a paper napkin to Women 2.0 and film a 2-minute video pitch.

Prizes include $25k cash and a suite of startup-friendly services. PITCH Finalists have also talked about the intangible benefits at pitching and being present at Women 2.0 PITCH.

... Read More...
article placeholder

XX In Health: Where Are The Women Decision-Makers And Leaders?

“We’re providing a disservice to the economy by not catalyzing and supporting the economy of women that are out there.” - Lesa Michell, Kauffman Foundation By Blake Landau (Blogger, Artemis)

There are 150 million women in the United States, roughly 55% of the population. Considering that there are more women in the U.S. than men, it is curious that the individuals largely making the decisions about women’s bodies are not women.

Women compose a tiny slice of the top in healthcare. Women account for only 4% of healthcare organization CEOs and 18% of hospital CEOs. However women also account for 73% of medical and health services managers.

So where is the female executive influence in healthcare? Where are the female innovators and entrepreneurs in healthcare?

... Read More...
article placeholder

Rock Health Kicks Off “XX In Health” Week

The “XX in Health Initiative” aims to change the ratio among women leading healthcare. By Dana Rosenberg (Director of Business Development, Rock Health)

We hear startling statistics on the number of women in leadership positions all too often…

Women represent 19% of law firm partners. Women hold 17% of the seats in congress. Women comprise 11% of the investor community.

…and in the healthcare industry, the story doesn’t get any better. While women make up 73% of medical and health services managers, only 4% of healthcare CEOs are women. In 2012, 3 female CEOs managed to raise $2M or more, as compared with 73 of their male counterparts.

... Read More...
article placeholder

Dear Marissa: Think Different. (Pink Is The New Purple)

By narrowing its focus to women, Yahoo can beat the pants off its competitors. By Dave McClure (Founder & Partner, 500 Startups)

I’d like to write a different open letter to Marissa Mayer that plays to both her strengths, as well as those of Yahoo. It’s a bit off the wall, but if you think it thru with me, I bet you’ll agree with the strategy.

Yahoo has struggled for the last 6-7 years – with what it stands for, who’s running the show, how to keep its employees, how to compete with Google, and how to take advantage of its amazing assets in content, communications, and community around the world. The last really bold move Yahoo made was probably acquiring Flickr (aside from turning down the Microsoft acquisition

... Read More...
article placeholder

Pooja Sankar Juggles Motherhood, Startup

Pooja Sankar started working from home 5 days after giving birth to her son Arjun. By Ellen Lee (Contributing Writer, San Francisco Chronicle)

Three days after giving birth to her son, Pooja Sankar was already fielding phone calls from work. Sankar, founder and CEO of Palo Alto's Piazza, an online gathering place for college students and professors, has only picked up the pace since then.

That Yahoo picked Marissa Mayer, due with her first child this year, to be the Internet company's CEO has become the latest fodder in the working mom debate. Should she or shouldn't she? Can a woman "have it all?" And just how does a mother balance the needs of her children and her business?

... Read More...