Editor, Author at Women 2.0

Interview With Karen Tanenbaum, Inventor Of The Wearable RFID-Enabled “Reading Glove”

Editor4 April 2012

Karen Tanenbaum uses wearable tech and sensors to explore the boundaries of storytelling. By Suzanne Axtell (Technology Evangelist, O'Reilly)

I encountered Karen Tanenbaum (@ktanenbaum) through friends over on the Make side of O'Reilly Media. Thinking she might be a potential speaker for an upcoming edition of our Tools of Change for Publishing Conference, I contacted her for more information about the cool stuff she's working on, particularly her Reading Glove project.

"The Reading Glove is a collaboration between myself and my husband, Josh Tanenbaum," said Karen. "I have an interest in adaptive and intelligent systems, his research looks at storytelling and video games, and we both like to explore alternative interfaces: tangible, wearable, and ubiquitous computing environments."

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Gust And Astia Partner To Provide A International Women’s Day Scholarship For A Deserving Woman Entrepreneur To Attend Astia

Editor4 April 2012

Awarding entrance into Astia’s Fall 2012 Global Entrepreneur Program in Silicon Valley. By Ilana Grossman (VP Marketing, Gust)

In the competitive and bustling world of startups, the right mentor or support network is key in determining whether a startup makes it or breaks it. While true in most cases, this statement is particularly relevant in the case of under-represented groups, such as female entrepreneurs.

That’s why I’m so proud Gust, the global platform for startup funding and early stage investments, has partnered with Astia, a not-for-profit dedicated to the success of women-led, high-growth ventures, for the International Women’s Day Scholarship.

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Women Funding Women Opens The Door To Responsible Investing

Editor4 April 2012

WIN-WIN is the Women Investing In Women Initiative created by the Calvert Foundation. By Alex Goldmark (Writer, Good Business)

Most people who want to change the world and make a profit don’t have the money to buy into the growing number of investment funds that focus on social impact. But what if you only need $20 to get involved?

That's the idea behind WIN-WIN, the Women Investing In Women Initiative, which was created by the Calvert Foundation to fund businesses that improve womens’ lives by targeting women investors.

“We are trying to popularize impact investing to make it accessible to everyone,” says Lisa Hall, the Calvert Foundation's CEO. “There is power in the purse.

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3 Steps To Starting A mHealth Business: Meet Ronda Collier, Founder And CEO Of SweetWater Health

Editor4 April 2012

From clinical need to research, how one medical professional created a team and build a product. By Radostina Stoycheva (Business Development, SweetWater Health)

After years of wanting to start a medical technology company, Ronda finally conceived and implemented a 3-step formula to get things moving:

Step 1: Clinical Need

Step 2: Research

Step 3: Create a Team/Build a Product

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In A Room Of 25 Engineers, Only 3 Will Be Women. Let’s Change This.

Editor3 April 2012

20% of women with math and science degrees work in a related field. By Angie Chang (Co-Founder & Editor-in-Chief, Women 2.0)

Girls are smarter than boys, the infographic below states. Studies show that at an early age, girls are smarter than boys.

But girls question their ability, losing confidence and self-esteem from elementary years to their teens - even into college.

20% of female computer science students question whether they should be there. Then - only 20% of women with a degree in math or science even work in a related field. So when we ask, "Where are the women in the maths and sciences?" - now

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YouNoodle Co-Founder And CEO Rebeca Hwang On Meritocracy

Editor3 April 2012

Rebeca addresses the advantages of gender diversity in a startup. By Beth Pitts (Editor, TheNextWomen)

Rebeca Hwang is a co-founder and CEO of the San Francisco-based startup, YouNoodle, which focuses on helping companies and governments engage with communities of entrepreneurs and innovators for open innovation and co-creation processes.

Currently, YouNoodle’s technology platform, Podium, helps power entrepreneurship initiatives by the governments of Chile, Malaysia and Korea as well as by NASA and 7 out of the top 10 universities in the world. YouNoodle is also working with companies like Amazon, Microsoft, Intel, and IBM to facilitate

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Dispelling 4 Myths Of User Experience Research At Startups

Editor3 April 2012

Research doesn’t have to be expensive or time-consuming. Here are ways to do it cheaply and efficiently. By Beth Lingard (User Experience Research Manager, ModCloth)

About 7 years ago, the CEO of a small startup I was working for dropped Steve Krug’s book “Don’t Make Me Think” on my desk and said, “Beth, you’re going to start doing usability testing for us.”

“Sure... What’s usability testing?” I cautiously responded.

“Read the book,” he said. And thus, started my career in user experience research.

In the 5+ years at this startup, I held many positions

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Antisocial Social Media Stocks – Are Women In The Boardroom?

Editor3 April 2012

Women board members of social media companies: LinkedIn, Yelp, Groupon. By Alyce Lomax (Writer, The Motley Fool)

Social media brings to mind our uber-connected world, breaking down communication barriers of all kinds and helping spread information and share our lives. However, there's one way this sector may be antisocial, and that's from a tendency to neglect an entire gender from boards of directors. Forget Web 2.0; welcome to Boys Club 2.0.

Women Shouldn't "Like" This

Facebook is expected to go public in May, following many other social media stocks that have already hit the public markets. Although there's quite a bit to ponder before buying shares of Facebook

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Why Facebook’s IPO Matters To Women

Editor2 April 2012

Announcing the Face It Campaign - "Seven white men. That's ridiculous." By Beth A. Stewart (CEO, Trewstar Corporate Board Services) February was a tough mont... Read More...

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Greylock-Backed Citrus Lane Helps Parents Discover “Best Of” Products For Little Ones

Editor2 April 2012

This article has been syndicated from TechCrunch. By Leena Rao (Writer, TechCrunch)

The dawn of subscription commerce has spawned a number of startups in technology including Birchbox, Kiwi Crate, Babbaco and many others.

Citrus Lane is one of the latest startups to tackle the model, which sends a box of kiddie goodies to members each month. The startup is focused on parents as the client, and aims to help moms and dads discover interesting and ‘Best Of’ products for those expecting babies, as well as for newborns to three-year-olds.

Each month, Citrus Lane will send parents a box

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Interviews With Women Teaching Women Coding

Editor2 April 2012

Talking with Girl Develop It, Ladies Learning Code, Web Start Women and Startlucks. By Jennifer Lindner (Organizer, RailsBridge & Freelance Open Source Developer)

There’s a rapidly growing movement of women teaching women technology skills: all over the Americas, self-starting organizations are running hands-on classes to huge success. Girl Develop It, Ladies Learning Code and Web Start Women are all great examples of startup-savvy applied to gender in technology.

Here are some excerpts from a series of interviews with each of these organizations. Although in very different locations, all report similar experiences with breaking down fears about technology, building confidence, support from their local technology community, and the success of hands-on teaching techniques.

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Are More VCs Betting On Women To Make A Buck?

Editor2 April 2012

Capital will always move toward the greatest rate of return. By Leah Eichler (Contributing Writer, Femme-O-Nomics)

I felt no “Dragon’s Den” vibe when I met Vincent Gasparro for coffee at the Four Seasons Hotel in Toronto recently.

The very approachable managing director of The Green Tomorrow Fund, an independent private equity fund that invests in sustainable business, clean energy projects, and businesses that support the green economy graciously gave his time to offer me advice on raising capital for my new venture. Yet, the conversation quickly turned to the issue of gender and investing.

In his current role, roughly 60% of businesses

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The Women Of Y Combinator – And They Are Awesome

Editor2 April 2012

This article has been syndicated from TechCrunch. By Kim-Mai Cutler (Writer, TechCrunch)

I would normally rather have a root canal instead of write about the issue of women in technology. I just find most essays on this really tedious and obvious. (Sorry Alexia.)

But I do want to point one thing out. When I went to my first Y Combinator Demo Day three years ago, there was one woman. At this week’s Demo Day, there were six companies with one or all female founders among the 66 startups in the class.

I’m going to keep this post simple. No complaining.

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A First Date With The Valley – Women 2.0 PITCH Conference

Editor2 April 2012

The first thing PITCH reminded me was how lucky I am to live near the Silicon Valley. By Miki Johnson (Co-Founder, PassionSync)

I had been on the Women 2.0 mailing list only a few weeks when a message about the fast-approaching PITCH Conference hit my inbox. Sometimes the universe delivers just what you need, just when you need it.

Jackson had started a company before. He’d incorporated and “done a friends and family round” and “pitched to angels” and created the all-important “decks.” I’m a fast learner, but I knew I didn’t even know what I didn’t know yet about the whole Silicon Valley startup world. The Valley and I, we’d seen each other at a few parties, but we didn’t have each other’s number yet.

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But… What If My Inner Critic Is Part Of What Motivates Me?

Editor1 April 2012

If you are aware that the critic is motivating you, take a good hard look... By Tara Sophia Mohr (Founder & Principal, Wise Living)

So, you’ve been getting to know your inner critic. You realize that the anxious, mean, voice in your head is actually in charge of many of the choices you make each day.

You see how its chatter about what you deserve prevents you from honoring your real dreams for your life. How it keeps you from sharing the bold, unique ideas that will get you moving in your career. How its pontifications about your belly and arms and thighs make a day at the beach a lot less fun.

You start to contemplate

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