Awarding entrance into Astia’s Fall 2012 Global Entrepreneur Program in Silicon Valley.
By Ilana Grossman (VP Marketing, Gust)

In the competitive and bustling world of startups, the right mentor or support network is key in determining whether a startup makes it or breaks it. While true in most cases, this statement is particularly relevant in the case of under-represented groups, such as female entrepreneurs.

That’s why I’m so proud Gust, the global platform for startup funding and early stage investments, has partnered with Astia, a not-for-profit dedicated to the success of women-led, high-growth ventures, for the International Women’s Day Scholarship.

The scholarship aims to highlight the extraordinary women leaders of high-potential startups by awarding entrance into Astia’s Fall 2012 Global Entrepreneur Program in Silicon Valley.

The winning startup will receive a full scholarship into Astia’s program, a week-long event providing intensive training in areas such as capital fundraising and business leadership, as well as networking opportunities with prominent angel and venture capital investors.

The entrepreneur program includes candid discussions led by active investors and seasoned entrepreneurs. A two-month advisory period enables companies to be paired with a team of advisors, including one investor, one serial entrepreneur and, at a minimum, two other startup experts.

Additionally, select startups will receive:

  • Introductions to leading VCs and angel investors
  • Market intelligence provided by investor-led panels and workshops
  • Presentation skills coaching by a leading expert
  • Increased business acumen and executive leadership skills
  • Expert advice from VCs, angels and successful entrepreneurs

Participants gain important introductions as well as critical skills and insight, such as developing an effective fundraising strategy in today’s market, negotiating competitive term sheets, navigating the due diligence process, leading a successful global company, and much more.

» To apply for the scholarship, create and submit your company profile here by April 8, 2012.

There is no fee to apply. As part of the application, startups will create a profile on Gust, which they can return to in the future to manage the entire funding process. The deadline to submit a completed application is April 8, 2012.

This is an incredible opportunity for women-led startups. If you’re an entrepreneur, apply.

If you’re an investor, encourage the women entrepreneurs in your network to apply.

Gust provides the global platform for the sourcing and management of early-stage investments, enabling skilled entrepreneurs to collaborate with the smartest investors by virtually supporting all aspects of the investment relationship, from initial pitch to successful exit. Gust is endorsed by the world’s leading business angel and venture capital associations, and powers over 750 investment organizations in 65 countries. More than 150,000 startups have already used the platform to connect and collaborate with over 35,000 individual accredited investors. Gust is based in New York, NY, with a development center in Vancouver, British Columbia, and European office in Paris, France.

Editor’s note: Got a question for our guest blogger? Leave a message in the comments below.
About the guest blogger: Ilana Grossman is the Vice President of Marketing at Gust. Prior to joining Gust, Ilana has held senior positions at leading digital marketing agencies, most notably Digitas and Organic, where she has led the development and implementation of several CRM and digital campaigns for clients such as Bank of America, Sanofi-Aventis, Johnson & Johnson, and Astra Zeneca. Ilana is a passionate marketer who always advocates for user-centric design and improved customer experience.