By Angie Chang (Co-Founder & Editor-in-Chief, Women 2.0)
Sheila Lirio Marcelo, founder and CEO of, talks about Women 2.0 and female entrepreneurship. She admits it is a challenging and lonely road, and supports Women 2.0’s goal of cultivating a support network for early-stage entrepreneurs.

Marcelo advises entrepreneurs not let challenges in one’s head overcome them – for example, you don’t have to have clean dishes at home. She believes having the wrong vision in one’s head – one of perfection – will prevent you from moving forward and taking risks.

“Women should take more risks – and get rid of the image of what you have to do, that image of perfection,” said Marcelo.

Marcelo advises early-stage entrepreneurs to “surround yourself with people who can help you – I collect people in my life.” She cited Women 2.0 as providing role models for women to see that women can achieve things.

“As role models, it is our responsibility to say it is a hard road and there are challenges, but we’re here for each other. Sheryl Sandberg is a role model to me. She is proving to men and women across all industries that a woman in technology without an engineering background can make it. There’s hope.”

For more sage advice from the speakers at Women 2.0 PITCH Conference, click here.

About the guest blogger: Angie Chang co-founded Women 2.0 in 2006 with Shaherose Charania. She currently serves as Editor-In-Chief of Women 2.0 and is working to mainstream women in entrepreneurship. Previously, Angie held roles in product management, web UI design, and entrepreneurship. In 2008, Angie launched Bay Area Girl Geek Dinners, asking that guys come as the “+1” for once. Angie holds a B.A. in English and Social Welfare from UC Berkeley. Follow her on Twitter at @thisgirlangie.