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How To Counteract A Sedentary Work Life (Studies Show Women Exercise Half As Much As Men)

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Increase the amount of exercise in your life without taking extra time out of your day. By Steve Bordley (CEO, TrekDesk Treadmill Desks)

Studies show that exercise alone cannot undue the health damages of sedentary office environment.

The journal of Preventative Medicine at Oregon State University shows an alarming disparity of exercise between men and women. The study points out the need for new solutions.

The health message that seems to be escaping American men and women is that a daily trip to the gym is not enough to counteract the debilitating effects of sedentary lifestyles.

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To Be Or Not To Be A Woman Entrepreneur

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Moving into management takes a shift in thinking, and new ways of finding self-­actualization. By Gargi Nalawade (Founder & CEO, Sepalz)

Successes such as Instagram has got the whole developer community up in restless excitement. At least two developers approached me the day the Instagram acquisition was announced. And they did their own announcements to me.

“I would like to talk to you about becoming an entrepreneur”, one said. “I would like to know how exactly to become an entrepreneur and understand what it takes” said another.

Looking at Instagram and the 12-person team that made hundreds of millions in a few months is giving them a blood rush.

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Words Of Wisdom From Meg Whitman, Hewlett-Packard CEO

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Check out the inspiring video series with Meg Whitman on Makers! By Angie Chang (Co-Founder & Editor-in-Chief, Women 2.0)

In the way that Hillary Clinton's popularity rating has increased with time (and the one-week Internet meme sensation Texts from Hillary), perhaps Meg Whitman's star is still rising.

Best known as eBay's veteran CEO - she joined the company when it had only 30 employees in 1998 - Meg ran eBay as CEO for 10 years and scaled the company to over 15,000 employees and $8 billion in revenue. She took the company public and currently sits on the board of directors at Proctor & Gamble, Teach for America, Zipcar and Hewlett-Packard, where she is now the CEO.

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SMS Campaigns More Effective Than Email Marketing (Mobile Marketing)

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SMS marketing and SMS advertising are an excellent way to engage consumers. By Carrie Chitsey (Founder & CEO, 3Seventy)

Why would you choose SMS campaigns over email marketing for your business? If you are more familiar with email marketing, it can be tempting to stick with something you know.

The issue with trying to contact your customers by email is that so many companies have used this strategy that it can easily be associated with spam by your target market.

SMS marketing and SMS advertising are an excellent way to engage consumers, especially if you are using highly targeted content in your messages. They are more likely to be opened

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Partner Event: CleanTech Mixer (April 26 In San Francisco)

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Bringing together startups envisioning a cleaner, more sustainable future - meet them! Each month, pariSoma hosts a mixer featuring 15 of the hottest startups demoing their products and vision. The event brings together upwards of 200 attendees, including VC firms, startups, journalists and professionals eager to stay on the cutting-edge of their industry.

Women 2.0 members save 10% on tickets when you register here.

The CleanTech Mixer on April 26 in San Francisco includes demos from Cree, Powerzoa, Carbon Lighthouse, Pyro-E, Sylvatex and RidePal.

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Generative Feedback: The “New Biofeedback” For Positive Change

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Generative feedback gives you the means and motivation to effect positive change in your life. By Kathy Keenan (Director of Marketing, SweetWater Health)

We are all familiar with what biofeedback means. Some of us have experienced the use of biofeedback when learning how to do something. For instance, a student learning to drive can use a machine that measures reaction time and tells the student whether he braked in time to avoid an accident (or not).

There’s a new term “generative feedback” that is just coming into use, so you may not know what it means. Generative feedback is a subset of biofeedback, and means feedback that drives change in behavior.

For example, hybrid cars have a visual display that

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Our Time Has Come… Women Founders

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Now is our time to turn that around and seize our time - do business on our time, our way. By Pilar Stella Ingargiola (Founder & CEO, OneGiving)

I thought I'd share this article from a group called Women 2.0 that is helping more women to become founders of startups.

Being a woman founder of a technology startup is not a walk in the park. In fact, some days it is down right debilitating. But somehow I keep on because I am committed not only to the success of my own vision and startup OneGiving, but also to the broader movement of women's success - in business and in transforming the planet through business.

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Moneyball And Finding The Real, Ongoing Competitive Edge

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If you are a geek, you can get excited about the new math Billy Beane put into play. By Nan Hickman (Author, Open Strategy)

"I mean, this is why I'm here. This is why you hired me. And I gotta ask you... what are we doing here if it's not to win a championship? That's my bar. My bar is here.." - Brad Pitt as Billy Bean, Moneyball

Moneyball opens to scenes of loss and emptiness. Brad Pitt as Billy Beane sits in a ghostly stadium that should be alive with game. He sits in a gutted team, with the other teams using them as “organ donors,” a talent farm. By the prevailing wisdom, the field was already sorted into winners and losers before the next season started.

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Bootstrapping My Startup: Life On A Budget

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I've decided that I will not leave my full-time job until my startup is funded. By Brittany Haas (Founder, Happily Ever BorroWED)

As I meet with more and more potential investors, I know the first question is "Why are you raising X dollars? What does it go towards?" The underlying and sometimes second question is "What will you pay yourself?"

I was watching an episode of "Shark Tank" a few weeks ago, and one of the people pitching COULDN'T answer that question. He said "I'd be comfortable making 6 figures." Yes - well wouldn't we all. However, #startuplife is not about 6 figures. It's about bootstrapping, it’s about drive, and mostly it’s about budgeting.

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5 Lessons Learned Expanding Internationally (Putting The “Brit” In Eventbrite)

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Join us at Founder Friday San Francisco on May 4, 2012 with host Julia Harz from Eventbrite! By Julia Hartz (Co-Founder & President, Eventbrite)

Eventbrite, the online service that people everywhere use to create, share, and join any event imaginable, has been used internationally.

By creating an easy-to-use product and integrating with PayPal, we have enjoyed organic usage in over 170 countries. In fact, before making any efforts at localizing our site, over 20% of our total transactions were occurring outside of the US. So naturally, we saw a big opportunity in the global events space.

In 2010, we decided to make a concerted effort to localize our site and expand internationally. We knew that the UK would

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Partner Event: Future Of Publishing (May 1 In San Francisco)

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Today anyone can be a publisher – or so the story goes. Is that really the case? Or is there still a role for the “traditional publisher” in the mix? Join us at Future Of Publishing on May 1, 2012 in San Francisco for a panel on open source tools enabling communities to come together and crowdsource a book from start to distribution via multiple formats.

Women 2.0 members save 20% with discount code "techygirls" when you register here.

Learn from Eileen Gittins (Founder, President & CEO, Blurb), Nancy Ruenzel (VP, Pearson Technology Group & Publisher, PeachPit) and more. Websites are providing books as a URL.

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5 Ways To Achieve Work-Life Balance (Hint: Outsource Errands)

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From Laundry Locker to TaskRabbit, you can outsource as many trivial tasks as possible. By Becky Cruze (Co-Founder, BeCouply)

Today, women have the opportunity to have it all: a high-powered career, fulfilling relationship, children and the HGTV-worthy home.

So what’s the problem? “Having it all” is much easier said than done. Sure, it might be possible to have the career, family and life you always wanted, but how do you juggle everything on your plate without losing your mind?

As the co-founder of BeCouply, a San Francisco-based startup that helps couples have epic social lives, I understand the struggle to find work-life balance.

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