Lightning Lesson is coming up for its third session! We’re so thrilled to continue bringing this quick & easy, live, video broadcast series to inspire and educate all the aspiring/current founders and technologists in the Women 2.0 network.

By Lauren Kim (Events Coordinator, Women 2.0)

Lightning Lessons:

Lightning Lessons is more than just a 15 minute broadcast. It is a way to set aside a quick moment out of your busy day for some advice and fresh ideas that may uncover a new perspective on whatever you may be working on. Tuning in to Lightning Lessons is a productive 15 minutes that may unveil a new way of looking at a startup issue that just may lead you to the right decision. Be productive and listen to the stories of major tech innovators and the obstacles they faced on their climb to the top!

Last week, Sumaya Kazi, founder and CEO of Sumazi, spoke about time management, momentum, and choosing your team for a startup. Missed the broadcast? No worries, click here to see the video. Also, check out a neat recap of the Twitter Q&A that followed, here.

Lightning Lesson Session #3 with Hetal Pandya

If you missed the session, check out the Lightning Lessons #3 Video above! 

Excited yet? You should be, because this week’s tech rockstar is Hetal Pandya, Co-Founder of Easilydo, for Lightning Lesson #3!


Hetal discussed the following topics:

1. Start: No one can win the lottery without buying a ticket!

2. Listen: feedback, advice, peer stories and more.

3. Be ready to pivot on what you have built, but believe in your users and your team.

Read on to learn more about Hetal:

Hetal Pandya

Hetal Pandya is the Co-founder focused on growth at Easilydo. A mobile entrepreneur with more than 15 years of experience in the industry, she co-founded Easilydo as she has always had a passion for mobile products that enabled people to simplify their lives. Most recently, she served as the Director of Product and Marketing at Nuance Communications where she built a $30+M revenue mobile care product portfolio from concept. She has also built products in the wireless space at Microsoft and Nortel Networks.  She holds a MS in Electrical Engineering from the University of Texas (D) and a MBA from Duke University’s Fuqua School of Business. When she has time, she advises companies that are creating and marketing mobile first solutions. She is also an active speaker at relevant tech and marketing events.


 Lauren Kim currently serves as the Events Coordinator at Women 2.0.  Lauren holds a B.A. in Development Studies (study of developing nations) from U.C. Berkeley and graduated from Phillips Exeter Academy. She is passionate about social entrepreneurship and women’s issues. In her spare time, she competes in hackathons, attends music festivals, and snowboards. Follow her on Twitter at @LaurenJisoo.