At the our HowTo Conference on September 30 and October 1, panelists demystified growth hacking. By Vanessa Mason (Contributing Writer, Women 2.0) Growth hacking may be a hot trend now, but what does it really mean? Growth hacking started in the earlier days of...
Misinterpreting the lean startup theory can actually lead you to failure. By Rebecca Goberstein (CEO & Co-Founder, OneDay.io) If you’re in the startup world, it’s nearly impossible to not have heard of Eric Ries’ Lean Startup and Steve Blank’s customer development...
Get ready to learn all about UX, with one of the leading industry experts. By Jessica Schimm (Digital Audience Engagement Lead, Women 2.0) Lean UX. It’s what startups need to get off the ground, quickly. Laura Klein, author of UX for Lean Startups from the...
“It’s really all about not making the mistakes over and over,” says one of our Growth Hacking panelists. “It’s a lot more fun to make new mistakes.” By Betsy Mikel (Editor, Women 2.0) To help you all get just as excited as we are for our upcoming “How To” Conference...
What’s the deal with growth hacking? And how do you implement it? Meet the panelists at our upcoming “How To” conference who will give you the scoop. By Betsy Mikel (Editor, Women 2.0) Everyone’s talking about growth hacking these days — that mysterious and...