Learning to Go Big on Day One at Founder Labs
This guest post is from Sally Grisedale about Customer Development for the Lean Startup - Notes from Alexander Osterwalder, Steve Blank, Cindy Alvarez and Hiten Shah speaking to Women 2.0 Founder Labs participants on January 23, 2011 In week two of Women 2.0 Founder Labs, the stars of the startup business world kept appearing to shine on us. This week we heard from Alexander Osterwalder the author of “Business Model Creation”; Cindy Alvarez and Hiten Shah from KISS Metrics on marketing strategies for startups and Steve Blank author of Four Steps to the Epiphany, discussing what makes Silicon Valley scalable startups so different from traditional business models.
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