Advisors 101 for Startup Founders

Should you have advisors? Who should they be? How much equity should you give them? Aigerim Shorman answers all your advisor questions.  By Aigerim Shorman (Co-founder & CEO, Wist) I stopped counting the number of times I’ve been asked questions like these...
How to Re-launch a New Product in 3 Steps

How to Re-launch a New Product in 3 Steps

The co-founder of Triptrotting walks us through her company’s process for massively overhauling their product. By Aigerim Shorman (Co-founder & CEO, Triptrotting) What’s the next version of our product going to look like? Almost every entrepreneur faces this...