Editor’s note: Linda will be speaking at Women 2.0 Conference on February 14 about starting up and emerging markets, including LatAm.
By Linda Franco (Co-Founder & CMO, Machina)
I am the only women co-founder and worker out of the 11 employed at Machina. The masculine focus of Machina is not what is a challenge for me; the challenge lies within the technology and its development.
My passion and career is in fashion, trendspotting and managing projects, which is challenging when you have a brand with two completely different areas (fashion and technology).