No marketing budget? No problem. Harness the power of email to reach hundreds and thousands of users. By Gillian Morris (Co-founder & CEO, Hitlist) First thing I need to say: there is no single thing that will get your app to 200,000 downloads with no marketing...
Keen to bootstrap to get your business going? Look no further… By Poornima Vijayashanker (Founder, BizeeBee) A little over a year ago I was in a precarious position, the Series A Crunch was in full swing, and I was debating on how to proceed with my...
DailyWorth is now a multi-million dollar business. But for its first year, the founder bootstrapped the venture herself with only $25,000. Here’s how she did it. By Amanda Steinberg (Founder & CEO, DailyWorth) I launched DailyWorth, now a multi-million...
I only wonder why it took me so long to step out of the corporate world. By Yan Heim (Co-Founder & CEO, Froomz) Launching Froomz hasn’t been an easy journey. In early 2011, I left behind a well-compensated senior management position with one of the largest telecom...