Tina Sharkey’s 5 Joy Factors

How can you put customers’ emotions to work for your brand? Tina Sharkey shares the results of her research on the topic.  By Jessica Stillman (Editor, Women 2.0) Eighteen months ago, when Tina Sharkey left BabyCenter, she put herself on a self-imposed...
Tina Sharkey’s 5 Joy Factors

Tina Sharkey’s 5 Joy Factors

How can you put customers’ emotions to work for your brand? Tina Sharkey shares the results of her research on the topic.  By Jessica Stillman (Editor, Women 2.0) Eighteen months ago, when Tina Sharkey left BabyCenter, she put herself on a self-imposed...
Dear Marissa: Think Different. (Pink Is The New Purple)

Dear Marissa: Think Different. (Pink Is The New Purple)

By narrowing its focus to women, Yahoo can beat the pants off its competitors. By Dave McClure (Founder & Partner, 500 Startups) I’d like to write a different open letter to Marissa Mayer that plays to both her strengths, as well as those of Yahoo. It’s a bit off...
Single, Working, and Preparing for Pregnancy

Single, Working, and Preparing for Pregnancy

By Ellie Cachette (Founder & CEO, ConsumerBell) Running a startup is demanding — long hours, last-minute changes to tasks and projects, fast-paced days and zero time to myself. Stress levels can stay at a permanent HIGH setting for months -– even years....