By Elizabeth Yin (Co-Founder, LaunchBit)
First-time web entrepreneurs often tell me “Oh we’re moving really quickly, we’re launching in just 6 months.” Terrible flashbacks go past my eyes — A couple years ago, I remember saying the exact same thing to myself.
The trouble is that product traction isn’t just about getting a product out the door.
Your biggest competitor isn’t any company or individual — It’s time. It’s in the duration you have before you run out of money, morale, and the enthusiasm your significant other/family has for your endeavors.