Tag Archive: QR Codes

  1. 5730367651_cfa14ed123_z
    by Angie Chang

    Going Beyond The Scan With QR Codes This Holiday Season

    QR codes forge customer loyalty and encourage customers to read reviews, a chance for the company to offer free stuff and coupons!

    By Ayesha Mathews-Wadhwa (Founder & Creative Director, PixInk)

    Online shopping appears to be a thing of the past — now it is all about mobile. This holiday season, the National Retail Federation expects 53% of shoppers who own smartphones and 64% of those who own tablets plan to use their devices to research and purchase holiday gifts.

  2. Augmented-reality-Nearest-001
    by Angie Chang

    Augmented Reality: Changing The Face Of Marketing

    Augmented reality can make shopping that much more interactive — and easier.

    By Ayesha Mathews-Wadhwa (Founder & Creative Director, PixInk)

    If your world is feeling small, try augmented reality on for size. From mobile apps to video games and so much more, this forward-thinking technology is becoming more mainstream… not to mention appealing.

    Augmented reality (AR) involves tying in live view of a physical, real-world environment with amplified elements

  3. Hamptons-Hackathon-oo
    by Angie Chang

    Hamptons Hackathon for Humanity Produces Game on Human Trafficking to Raise Awareness

    By Deborah Jackson (Founder & CEO, JumpThru)

    The Hamptons Hackathon for Humanity, or #GDIHHH on Twitter, was not your typical hackathon. The location was unique —- in South Hampton, New York two miles from the Atlantic Ocean. The food was better -— instead of pizza we dined on fresh fish, marinated skirt steak and fresh local peach pie.

    The participants were all female, except for one awesome male programmer. We also had a full range of ages from a recent high school graduate to women who have had multiple careers. I was in the latter group, having been an investment banker