The best products don’t always make the most successful companies – sometimes they get ahead through brand.
Tag Archive: Product Design
3 Lessons On Crowdfunding From uBiome, A Citizen Science Startup That Raised $200,000 In Less Than 3 Months
The world’s first citizen science campaign to sequence the human microbiome has raised almost $200,000 from 1500 people in over 30 countries in less than three months on Indiegogo – the largest successful citizen science project in history. How did we do it?
By Jessica Richman (Co-Founder, uBiome)
The microbiome are the bacteria that live on and within us; all of us are actually covered in helpful germs.
Studies have linked the microbiome to anxiety
Some have argued that successful apps cater to at least one of the seven deadly sins
By Lauren Bacon (Author, The Boss of You)
In recent years, I’ve been asking the people and organizations I work with a critical question:
What are people going to love about your product1?
I chose the word “love” carefully. People don’t buy
Don’t Miss Google I/O Session "Sexy Isn’t Always Pink" Featuring Women 2.0 On Friday, June 29 @ 9AM (PST)
On Friday, June 29 at 9AM (PST), don’t miss the panel on designing for inclusion at Google I/O.
Top talent in the industry will cover best practices of HTML5, CSS3, and mobile design, focusing on product design for an optimal user experience.
Women 2.0 members save 20% when you register
Learn about the healthcare landscape, and how to launch and manage a startup in the field.
By Amy Puliafito (Research & Marketing Manager, Rock Health)
Looking for a way to spend those chilly San Francisco summer evenings? We’ve partnered with Skillshare to produce a weekly summer workshop series, Rock Health Summer School, beginning June 20. You’ll hear from innovators, entrepreneurs, doctors, and experts across the entire digital health ecosystem. You’ll learn about the healthcare landscape, how to launch and manage a startup in the field, and gain a better understanding of your own health.
Some of our exciting course offerings include:
By Laura Klein (Principal, Users Know)
The other day, I posted something I strongly believe on Twitter. A few people disagreed. I’d like to address the arguments, and I’d love to hear feedback and counter-arguments in the comments where you have more than 140 characters to tell me I’m wrong.
My original tweet was, “I don’t trust designers who don’t want their designs a/b tested. They’re not interested in knowing if they were wrong.”
Here are some of the real responses that I got
By Karen Zeller (Contributing Writer, Women 2.0)
As a female entrepreneur who has successfully sold her second boutique consumer goods company, Dante Pauwels is always on the move for solving design related challenges. She has recently sold her share of her second company, originally “Dante Beatrix” now Beatrix NY, a New York based children’s accessories company.
A graduate of Stanford University’s Product Design Program, she has been drawn throughout her career to solving problems through brainstorming, continual investigation and incremental improvement. Here is her advice