Tag Archive: Poornima Vijayashanker

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    by Angie Chang

    Here Are Two Reasons Minimum Viable Products (MVPs) Fail

    Come to Poornima’s workshop at General Assembly in San Francisco on October 27 for an Introduction to Product Development class to learn the process for picking features to create a viable MVP – register here to save 15% as a Women 2.0 member.

    By Poornima Vijayashanker (Founder & CEO, BizeeBee)

    Everyone wants to start validating the idea for their startup by creating an MVP (minimum viable product), but very few people get it right because they overcomplicate the process

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    by Angie Chang

    3 Reasons You Need A Product Roadmap

    Create a product roadmap for so each feature launched accomplishes one of three major business goals: customer acquisition, engagement, monetization.

    By Poornima Vijayashanker (Founder & CEO, BizeeBee)

    The lean startup movement has been great about touting how you should “fail often” and “fail fast”, do market research with landing pages and by buying AdWords to see if there is interest, I know it goes into more depth than that. But too many of its followers are taking it for face value and focusing on validating their idea

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    by Angie Chang

    How To Build A Self-Sufficient Team

    I’ve been running a little experiment with my team at BizeeBee, which I’ve code named Poornima’s Paris Plan, or “PPP”.

    By Poornima Vijayashanker (Founder & CEO, BizeeBee)

    It’s easy as a founder to just do everything, especially if you’re technical. But just because you can do everything doesn’t mean you should. Doing everything not only leads to burning out, but it can also be very de-motivating for your team, especially if you are doing tasks you had hired them to do!

  4. by Angie Chang

    Female Founders To Watch: Women Entrepreneurs From Astia

    Deadline to apply to join Astia’s fall global entrepreneur program is Monday, September 17, 2012.

    By Angie Chang (Co-Founder & Editor-in-Chief, Women 2.0)

    Wikipedia says “Astia is a genus of jumping spiders” but here in the tech world, we are familiar with Astia as the non-profit that accelerates women starting high-growth high-tech ventures, offering programs for entrepreneurs globally – providing access to capital, expertise and a global network of mentors, advisors, investors and more.

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    by Angie Chang

    Managing Engineering: How To Keep Your Startup Engineer Sane

    Solving technical issues with your engineer.

    By Poornima Vijayashanker (Founder & CEO, BizeeBee)

    You worked hard to attract that so-called rock star engineer, thinking that they would be the golden goose who could bring your vision to reality, but now things have gotten rocky.

    Iteration cycles are taking too long, buggy code is being shipped, or you find that your engineer is working on things that are not a priority.

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    by Angie Chang

    Female Founders To Watch: Women With Solid Technical Chops – And Own It

    For a thorough list of technical women founding companies (CTOs, CEOs, VPs of engineering and more), check out this list.

    By Angie Chang (Co-Founder & Editor-in-Chief, Women 2.0)

    Of the five finalists for Entrepreneur Magazine’s ENTREPRENEUR OF THE YEAR award, there is a female founder – Limor Fried.

    The MIT-educated electrical engineer (pictured) started electronics hobbyist company Adafruit Industries to distribute DIY electronics toys like littleBits and Arduino items. Vote for her for “Entrepreneur of the Year” for the eponymous magazine – go on, go do it!

    It’s been pointed out on Twitter that the recent Mashable list of 44 female founders includes hardly any technical

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    by Angie Chang

    Women 2.0 Discount On San Francisco General Assembly Classes (Taught By Clare Baley, Anna Pereira And Poornima Vijayashanker)

    Save 10% on General Assembly’s classes in San Francisco with discount code “women2″.

    Women 2.0 has partnered with General Assembly to offer a 10% discount on classes popping up in San Francisco this summer!

    Mobile apps are hot. If you are interested in learning the basics of Android development, the Writing Your First Android App class on Wednesday, August 8 (6:30pm – 8pm) is for you! Clare Bayley, a product engineer at Hattery Labs, will teach you how to build a fully functional Android application – what software to use, how to architect your app’s life cycle and how to run your app on a device.

    UC Berkeley Ph.D candidate Anna Pereira will be teaching

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    by Angie Chang

    Why I Picked Astia In The Jungle Of Startup Accelerators, Incubators

    “I made new friendships with CEOs from around the world building products solving a variety of problems.”

    By Poornima Vijayashanker (Founder & CEO, BizeeBee)

    When I left Mint.com to start BizeeBee, a number of startup incubators approached me about joining.

    While I liked the concept of having focused time to think, learn, and mentors who had help build some pretty amazing technology companies, I decided against joining an incubator.

    I needed some time to myself, and quite frankly, I wanted the first six months of starting BizeeBee to be unstructured. Instead of spending time inside brainstorming, I got

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    by Angie Chang

    To Really See Your Startup Vision, Leave The Building.

    “I told her who I was and she announced to the group, ‘This is the woman who came up with BizeeBee, it runs my business!”

    By Poornima Vijayashanker (Founder & CEO, BizeeBee)

    One day ago I was supposed to get on a plane to Paris for a 3 week vacation in the South of France, but I decided against it, changing my plans a week before take-off. I wanted to stay put in California for the summer, stay grounded, and grow BizeeBee. But still craving adventure I decided to take a road trip down south to LA and Orange County.

    The primary goal of my visit was to see businesses who had been using BizeeBee. Could I have sent an email? Sure. Or could I have just picked up the phone and done a courtesy call? Yes. But had I done those two things, I wouldn’t have

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    by Angie Chang

    Female Founders To Watch: Helping Small Business Owners

    Here are useful tools for small business owners built by women entrepreneurs.

    By Angie Chang (Co-Founder & Editor-in-Chief, Women 2.0)

    Starting your own business comes with a unique set of challenges. Early-stage startup entrepreneurs are no stranger to these challenges.

    These notable women entrepreneurs, each equipped with a background in computer science and penchant for problem-solving, have built profitable tech startups making the business of, well, business more efficient.

    From making it easy to outsource tasks (cleaning, pickup, groceries, buying lunch) so you can focus on running your company to finance/accounting software, these women have built

  11. poornima-vijayashanker-slide
    by Angie Chang

    How Poornima Vijayashanker Fell In Love with Building Software

    This article has been syndicated from TechCrunch.

    By Semil Shah (Operations, Votizen)

    “In the Studio” continues this week with an engineer who began programming at the end high school, double-majored in CS/EE in college, dropped out of Stanford’s graduate CS program to become the second employee at Mint.com, and after spending some time at Intuit (which acquired Mint), now has her own company focused on building software for the small-medium business market.

    Poornima Vijayashanker is not your average engineer. Growing up in a household where electronics were regularly taken apart for fun, she started coding toward the end of high school and

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    by Angie Chang

    Why Aren’t There More Tech Women?

    Join Poornima Vijayashanker of BizeeBee and Alexa Andrzejewski of Foodspotting on Thursday, May 10 for a Startup Triad event on “Fearless Female Founders” at AirBnB in San Francisco!

    By Poornima Vijayashanker (Founder & CEO, BizeeBee)

    I usually don’t like to debate issues of gender or race, but the with the tech community buzzing about the dearth of women entrepreneurs and women in tech I decided it was time to throw in my two cents, after all I am a femgineer. The community overall is conflating two issues into one: the lack of a group does not automatically fault the presence or abundance of another.

    People in general complain too much instead of taking action and fixate on negatives instead of finding paths to success. It boils down to awareness, motivation, and priorities.

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    by Angie Chang

    A Steady Approach To Building A Tech Startup In Silicon Valley

    By Poornima Vijayashanker (Founder & CEO, BizeeBee)

    A slow and steady approach to startup building… in Silicon Valley? Bah hum bug! We have to go fast! We need to raise capital, build product, acquire thousands of users daily, analyze metrics, recruit… go go go! What if we paused, just for a second, to take a breathe. Would our startup still be around?

    Do you remember why you moved here? I do. 300+ days of sunshine and tech! I grew up in Texas and I do Bikram “hot” yoga, so I love the warmth and sunshine. Once I graduated from engineering school I wanted to be in the tech capital

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    by Angie Chang

    On A Culture Of Constraints In Product Development

    By Poornima Vijayashanker (Founder & CEO, BizeeBee)

    In 4 days, it will be the 1 year anniversary of launching BizeeBee my second startup. When I started BizeeBee, I was determined to put in place engineering principles that I hadn’t been able to at previous companies. I also wanted to avoid a lot of bad practices that I had experienced throughout my career such as splitting the responsibilities of development and testing, and product bloat.

    I know most startups like to take the quick and dirty approach to product development, and then go back and refactor or rebuild their product. That’s great and we’ve certainly refactored a lot of our code base too. But I started charging customers from

  15. Screen-shot-2010-11-06-at-11.13.38-AM-300x127
    by Angie Chang

    Want More Female Engineers? How Do You Retain Engineers?

    By Poornima Vijayashanker (Founder & CEO, BizeeBee)

    Looking back 21 years ago I never would have fathomed I would have become a femgineer. At the age of eight, I had decided I was going to be a lawyer, writer, and professor, because I loved to read, write, and speak. I spent the next 10 years of my life working toward that goal. In elementary and middle school, I wrote short stories. In high school, I joined the debate team, and when it was time for college. I chose Duke because it has a really great law school.

    So where did I get off course and decide to become an engineer, pursuing two majors (Electrical Engineering and

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    by Angie Chang

    Getting Early Adopters, Acquiring Customers and Monetizing

    By Poornima Vijayashanker (Founder & CEO, BizeeBee)

    I’ve gotten some requests recently to write a post on how we’ve gotten early adopters at BizeeBee and how we got them at Mint. I hate to burst everyone’s tech bubble but there is no secret for getting early adopters. I also want to address two concepts in this posts: getting early adopters vs. methods for customer acquisition.

    The reason for the dichotomy is that an early adopter is essentially a product tester and evangelist. They will stick around forever and are highly critical to the success of your business because they promote your product, but to me they are not really customers.

  17. SV Forum Logo-4color
    by Angie Chang

    5 Global Women’s Tech Entrepreneurship Journeys (August 25)

    By Francine Gordon (Chair, SVForum Tech Women)

    BayBrazil and SVForum Tech Women are featuring foreign-born women succeeding in Silicon Valley. The first program earlier this year highlighted a series of female business leaders from around the world. Side discussions revolved around the tradeoffs of having legally required quotas, such as those that have been imposed in some European countries and elsewhere.

    This time, the focus is on young women who have become technology entrepreneurs. All of the founders on the “Global Women’s Journey” panel on Thursday, August 25 in San Jose

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    by Angie Chang

    Getting Your Startup Team to Understand Your Customer

    By Poornima Vijayashanker (Founder & CEO, BizeeBee)

    It’s been 8 months since we launched our first product at BizeeBee. Since launching, my desire to please customers hasn’t stopped. The buzz bee and I spend nearly every week talking to customers on Twitter, Facebook, via email, or on the phone. I’m always asking for feedback on the product, improving how we react to bugs, and listening to their problems.

    Why am I so obsessed with talking to customers? And why do I care about their business? Because no one on my team including myself has ever owned or managed a yoga studio!

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    by Angie Chang

    3 Lessons Learned From Founders That Succeed

    By Poornima Vijayashanker (Founder & CEO, BizeeBee)

    I’ve had the good fortunate to steal a few plays from the founder’s playbook and wanted to share them in the hopes of shedding some light into what it takes to be a founder.

    Lesson #1 — Be a party crasher!

    When I first moved to the Bay Area, I thought I needed to be invited to the startup scene. Then I realized that my invite wasn’t lost in the mail or spam filter. I had to get out there, meet people and learn about the scene. I’ve seen too many girls, including myself, ask for permission instead of just showing up and participating.