Getting Early Adopters, Acquiring Customers and Monetizing

Getting Early Adopters, Acquiring Customers and Monetizing

By Poornima Vijayashanker (Founder & CEO, BizeeBee) I’ve gotten some requests recently to write a post on how we’ve gotten early adopters at BizeeBee and how we got them at Mint. I hate to burst everyone’s tech bubble but there is no secret for getting early...
3 Lessons Learned From Founders That Succeed

3 Lessons Learned From Founders That Succeed

By Poornima Vijayashanker (Founder & CEO, BizeeBee) I’ve had the good fortunate to steal a few plays from the founder’s playbook and wanted to share them in the hopes of shedding some light into what it takes to be a founder. Lesson #1 — Be a...
From Acquisition to New Beginning: MVPs & Marketing

From Acquisition to New Beginning: MVPs & Marketing

By Poornima Vijayashanker (Founder & CEO, BizeeBee) About a year and a half ago, I left my first startup job at Mint.com (where I was the second employee and sole femgineer) and founded my own startup — BizeeBee. The decision to leave Mint post-acquisition...