The founder of GoldieBlox offers three important lessons she’s learned on her startup journey thus far.
Tag Archive: Maxine Clark
Toy industry execs told Debbie Sterling that construction toys for girls don’t sell. But her GoldieBlox line of building kits proved them all wrong.
By Ashwini Nadkarni (Founder, Appguppy)
The hottest disruptive force in e-commerce is me. And you. And her. In fact, tech savvy female consumers are the single most important factor in the new Me-commerce phenomenon – as well as the key market that Me-commerce companies will need to reach in order to achieve success.
This isn’t the first time around the block for Me-commerce, the practice of mass customization of products for consumers.
Dell revolutionized the world of personal computing with the same built-to-order business model several decades ago.