Ever wonder what growth marketing really involves? One specialist explains how what she does is different than traditional marketers. By Kate Swanberg (Growth Marketing Specialist, Koombea) With all the different types of marketing positions out there, throwing out...
Validate your product in five simple steps, plus check out a free product validation webinar on Wednesday. By Kate Swanberg (Growth Marketing Specialist, Koombea) The bar is high for launching a new product: Both expectations for users and partners. You used to be...
Speed, agility, flexibility… scalability makes for one hell of a ride. By Kate Swanberg (Online Marketing Coordinator, Koombea) The word “scalability” is often thrown around like a buzzword needed to explain growth. However, “scaling” at a company versus being part of...