How badly do your potential customers really need what you’re selling? Can they live without it? Here’s a simple framework for assessing just how vital your business could be. By Ilan Mochari (Senior Writer, Inc. Magazine) This story first appeared on...
The beauty e-commerce site and subscription service is now valued at $485 million. By Betsy Mikel (Editor, Women 2.0) Of the roughly gazillion online subscriptions services out there, Birchbox has emerged as one of the few that could not only stay afloat, but also...
Birchbox looks to expand their lucrative “try it before you buy it” business model to a physical location that is likely to open in May. By Betsy Mikel (Contributing Writer, Women 2.0) Four years ago, Katia Beauchamp and Hayley Barna, former Harvard Business School...
An ounce of prevention is worth a pound of cure when it comes to conflict between founders and engineering leaders. Here’s how to head off tension before it develops. By Steve Sinofsky (Executive in Residence, Harvard Business School) When starting a new...
While the entrepreneurs I meet are vibrant, open-minded and diverse, it often feels like a 1969 office scene when you visit a venture capitalist in their native environment. By Jules Pieri (Founder & CEO, Daily Grommet) I spent Friday in a classroom at Harvard...
