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Tag Archive: Growth Strategy
Everyone wants growth, but how can you best lead your business through times of rapid expansion and change?
As part of her growth strategy, founder Kimbra Orr is eying photo sharing and gifting companies like Shutterfly, Zazzle, Café Press, Costco, Walmart and Walgreens as potential OEM channel partners.
By Sramana Mitra (Founder, One Million By One Million)
The idea for the business came to founder Kimbra Orr in 1998 when she saw a locket that she loved. Yet she questioned why lockets are designed to tuck photographs out of sight. Orr felt that great memories should be shown off. With that thought in mind, she began designing sterling silver charms that would make gifts that people could treasure for years and pass down from one generation to the next.
The jewelry was a hit. Today, Orr sits at the helm of Kimbra Studios, an e-commerce company that offers consumers everything from photo necklaces to bracelets