Technology is a male dominated field – that is, unless you consider fashion-tech. Why do so many female founders fall under this category and how can we move beyond this label?
A new series where guest bloggers spill some advice they learned during Founder Hangouts. This week, StyleUp co-founder, Kendall Herbst, shares her new knowledge on hiring and creating your company’s “DNA”.
The reason that so many top brands agreed to work with Mika, says Fenseko, is that most of the on-line retail world is about discounting and Mika is actually selling clothes at their full price photographed as if they appeared in Vogue or W.
High Schooler With Entrepreneurial Dreams Youngest Attendee Expected On February 14 For The Women 2.0 Conference
We encourage Kendall to check out the fashion-oriented companies and entrepreneurs who will be attending Women 2.0 Conference.
By Katrina Salas-Padilla (Contributing Writer, Women 2.0)
The youngest attendee to experience entrepreneurial inspiration at Women 2.0 Conference on February 14 in San Francisco will be freshman Kendall McCready from Urban School in San Francisco. Boasting a small community and focus on art, she is encouraged to nurture her talents and creative pursuits.
The demand for professional women’s wear is overwhelming and it’s a market that has been hugely under satisfied for a very long time.
By Carrie Hammer (Founder & CEO, Carrie Hammer)
I started Carrie Hammer after working in advertising sales for four years and being completely frustrated with the clothing options available to professional women.
There were very few stores that served professional women, and the ones that did had very limited choices
The city is bustling with intelligence and fast-paced individuals who are great at thinking outside of the box.
By Kimberly E. Stone (Founder, POSHGLAM)
As an entrepreneur driven by business and innovation, I thoroughly enjoy the process of taking on new projects and nurturing them to completion. An avid fashion magazine junkie, I made my own clothes throughout high school and college and took courses with a local designer which helped me to refine my design aesthetic and served as a great compliment to my coursework in marketing.
While working for a startup at the beginning of my career, I began to realize the propensity for marketing growth on the web and the importance of building trust
Empowering women in business, startups mixing fashion and feminism are celebrating a renaissance.
By Tara Hunt (Co-Founder & CEO, Buyosphere)
Many of those not in the know think of fashion as a trap for women. Uncomfortable shoes. Impossible body images. Shallow spendy status symbols. Magazine layouts of size zero 6 foot tall women juxtaposed with an ad for weight loss.
There is a large part of fashion that I grapple with that doesn’t leave me feeling very empowered. There is an incredibly empowering side of fashion: self-expression. Though I romanticize the historical cuts, I couldn’t think of a better time to live in where I have all of the tools available for me to express
By Erin Flynn (Founder, Righting Style)
As soon as people hear the “F-word,” it’s as if the sentences that follow turn into a foreign language unknown to man. I’m not talking about the F-word that rhymes with a certain feathery, orange-billed animal. In fact, that potty-mouth version is probably more socially accepted than the “F-word” I’m imagining.
I am talking about the F-word that ironically rhymes with passion: Fashion.
Anytime I mention the word fashion, I’ve found that I must immediately defend my intelligence and throw