People probably have to come across your product several times, perhaps from several people before they consider buying it. By Tine Thygesen (Co-Founder & CEO, Everplaces) Social discovery may very well be the next big hope for companies trying to reach customers....
The interest graph concept works like this: you reach less people, but you reach them on a deeper level. By Tine Thygesen (Co-Founder & CEO, Everplaces) As people are bombarded with more and more information, they become more and more fatigued, harder to engage...