Using a simple mobile phone, SasaAfrica allows craftswomen to create an online storefront able to facilitate credit card purchases, which is then transferred into mobile money, and sent directly to the vendors.
By Joëlle Payet (Marketing & Communications, BiD Network)
Co-founded by MIT graduate Ella Peinovich, SasaAfrica is a revolutionary e-commerce platform that aims to empower and enrich female entrepreneurs in emerging economies through allowing them access to an online global marketplace.
Toronto-Based ShopLocket, Co-Founded By Katherine Hague, Raises $1M Seed Funding For E-Commerce Disruption
The $1M seed round for ShopLocket includes participation from Peter Thiel’s Fund Valar Ventures.
By Angie Chang (Co-Founder & Editor-in-Chief, Women 2.0)
Three months after launching, ShopLocket raised $1M in seed funding from Rho Canada Ventures, Valar Ventures, BDC Capital, Relay Ventures, Extreme Venture Partners and private investors.
Co-founder and CEO Katherine Hague aims to change the way consumers buy and sell products online. She said “e-commerce will not longer be reserved for marketplaces and storefronts. Instead, products will find us – on blogs, websites and in our newsfeeds, just as naturally as the videos and photos we share today.”
“Two real good blind dates – one was when I met my husband and the second one was when I met my business partner” – Susan Feldman, Co-Founder of One Kings Lane.
By Sandra Pan (Management Consultant, Self)
In the past three years, One Kings Lane has grown from a bootstrapped startup to $200M in revenue, registered five million users and hired 250 full time employees. That’s astounding success, and they’re continuing to dominate and lead the innovation in the home/lifestyle ecommerce industry.
It all started when Susan Feldman who left her nice apartment in Manhattan moved into a house for the first time since she moved out of her parent’s home to go to college, and couldn’t find time to decorate. Susan was running around busily with kids
I had stumbled upon an accidental business.
By Milysan Troche (Founder, My Haute Closet)
You wouldn’t think a college graduate with a perfect 4.0 GPA, tons of student activities, and several corporate internships would have much difficulty landing an interview. At least that’s not what anyone tells you can happen during our current economic climate. I must have literally sent out well over a thousand resumes and tailor-made cover letters to potential positions with no response.
With much encouragement from former teachers and friends, I decided to revisit a business plan I had written in college. The idea was an e-commerce/lifestyle/hybrid social media site called My Haute Closet. Being that venture capital wasn’t exactly knocking
The data science-driven approaches that work are actually rooted in social context. Wanelo links products, stores and people in a single network.
By Deena Varshavskaya (Founder & CEO, Wanelo)
Human beings are fundamentally social. We’re born into a rich set of cultural notions that range from when it’s appropriate to yawn to our definitions of success. Our ideas and notions are deeply rooted in social dynamics developed over thousands of years and are specific to this cultural moment in time. We literally make sense of our entire lives through the social context of everything around us.
When we look at a piece of content, we want to know who created it, who likes or hates it, who uses it and so on. The social context around content is a critical source of information
Changing the business model from purchasing to a complete marketplace grew business 25% monthly.
By Monica Gupta (Founder, Craftsvilla)
The idea of Craftsvilla all started when I took a road trip to Kutch, which is in the rural part of Gujarat India where many artisans and NGOs reside. This was the changing point in my life as I noticed the beautiful high quality products that these artisans are making and just thought to myself “what if the world can see these”.
Instantly, I started brainstorming on how a marketing platform can be made to bring these products globally to consumers. At the same time, I met a bandhani artisan named Soheil and was an awakened even more. He was going to discontinue his profession
By Geri Stengel (President, Ventureneer)
In the early days of online shopping, when most of the products sold were computers, software, music, and consumer electronics, men ruled e-commerce. That may be changing now that product choices have expanded to everything from cosmetics to shoes to toys. Just as women dominant shopping in the brick-and-mortar world (women account for 85% of all consumer purchases), they will dominant shopping in the online world.
Mass e-commerce sites such as Amazon and eBay will always have a place in e-commerce, just as Walmart does