How To Create Social Proof — Subscribers, Followers and Fans
By Kristi Hines (Contributor, KISSmetrics blog) One of the top things that helps increase a visitor’s confidence in your website, particularly if it is a blog, is evidence of social proof. This evidence comes in the form of displaying social engagement numbers...
10 Things I’ve Learned About Customer Development
By Cindy Alvarez (Head of Products and Customer Development, KISSmetrics) Whatever people say they will pay for it is wrong. If someone says, “I wouldn’t personally use it, but I bet other people would”, no one will use it. The answer to any question that...