How to Find Out What Your Customers REALLY Want

14 September 2015 | Uncategorized

No market research budget? No problem. By Stephanie McLean (Founder, Trendy Treat) What does your customer want? The answer to this is arguably the million dollar question for every entrepreneur. Entrepreneurs are generally in the business of solving a customer’s...

Why Engineers Should Interact With Customers From Day One

28 August 2015 | Uncategorized

Involving engineers in customer support is invaluable to solving problems fast. By Laura Behrens Wu (Founder & CEO, Shippo) This is part seven of a series from one of our How To Conference speakers. Laura Behrens Wu spoke on our panel How to Create Value with the...
Why it Doesn't Pay to Keep Your Customers Waiting

Why it Doesn't Pay to Keep Your Customers Waiting

20 May 2015 | Uncategorized

The obvious and economical reasons to reduce your email turnaround time. By Laura Behrens Wu (Founder & CEO, Shippo) This is part five of a series from one of our How To Conference speakers. Laura Behrens Wu spoke on our panel How to Create Value with the...

5 Ways To Use Pinterest Boards for Customer Research

28 February 2014 | Motivation

Customer research needn’t be all about tick boxes and spreadsheets: get creative. By Allie Siarto (Co-founder, Loudpixel) Any experienced business owner or marketer knows that you have to know your customers inside and out if you want to be successful at...