Crowdfunding: A Case Study In Success

By starting a crowdfunding campaign using the right strategies, not only can you maximize your chances of financial success, but you can also improve your customer development. By Sarah Allen (Founder, Mightyverse) Late last year, we decided to use crowdfunding to...

Startup Lesson: Talk To Customers Before Building Anything

Through her research, Gülin not only isolated the trend toward automation within the industry, but addressed demand by developing a product that would eliminate outages due to human error. By Sramana Mitra (Founder, One Million By One Million) In our One Million by...

5 Useful Things A Non-Technical Founder CAN Do

These are the skills I’ve found to be the most important as a non-technical founder to make herself useful at a startup. By Elizabeth Yin (Co-Founder, LaunchBit) For all intents and purposes, I’m the non-technical co-founder of my internet company LaunchBit, an ad...
When Talking To Users Saves You Time

When Talking To Users Saves You Time

Jane’s team then had a similar conversation with other customers and potential customers. The product team gladly put the much smaller Feature X, minus the expensive live video feature, onto their product roadmap. They also left out a few other parts of Feature X that...