How to Find Out What Your Customers REALLY Want

14 September 2015 | Uncategorized

No market research budget? No problem. By Stephanie McLean (Founder, Trendy Treat) What does your customer want? The answer to this is arguably the million dollar question for every entrepreneur. Entrepreneurs are generally in the business of solving a customer’s...

Why Engineers Should Interact With Customers From Day One

28 August 2015 | Uncategorized

Involving engineers in customer support is invaluable to solving problems fast. By Laura Behrens Wu (Founder & CEO, Shippo) This is part seven of a series from one of our How To Conference speakers. Laura Behrens Wu spoke on our panel How to Create Value with the...
Why it Doesn't Pay to Keep Your Customers Waiting

Why it Doesn't Pay to Keep Your Customers Waiting

20 May 2015 | Uncategorized

The obvious and economical reasons to reduce your email turnaround time. By Laura Behrens Wu (Founder & CEO, Shippo) This is part five of a series from one of our How To Conference speakers. Laura Behrens Wu spoke on our panel How to Create Value with the...

3 Ways To Help Your Product Succeed: Think Ecosystem

20 June 2013 | Uncategorized

When launching a business, coming up with a terrific product isn’t enough. A product is nothing without the necessary ecosystem to support it so do everything possible to create optimum conditions for success. By Ali Heron (Entrepreneur and Product Consultant) I...