How Startup Founders Can Create Demand Before Supply

How Startup Founders Can Create Demand Before Supply

One of the first concepts you learn in economics is supply and demand. For entrepreneurs, investing in the right amount of supply is imperative. Miscalculate and you could find yourself drowning in product that you can’t sell. But how can you efficiently suss out if...
How to Co-Design Products With Your Users

How to Co-Design Products With Your Users

Your end users could be your best product designers. By Nicole Messier (CEO & Co-founder, blink blink) As creative technologists, my co-founder and I always wished there were more women in the field of technology. We met at an event before graduate school, and...