From IPOs to acquisitions, these women entrepreneurs launched and grew successful mobile startups. By Angie Chang (Co-Founder & Editor-in-Chief, Women 2.0) A few women pointed out that the upcoming MobileBeat 2012 conference has practically no women on the...
QR codes can direct customers to your business Facebook or Twitter, or a PayPal Buy Now button. By Carrie Chitsey (Founder & CEO, 3Seventy) If you are going to use QR codes for business, you need to have a plan for using QR code marketing effectively. I would...
SMS marketing and SMS advertising are an excellent way to engage consumers. By Carrie Chitsey (Founder & CEO, 3Seventy) Why would you choose SMS campaigns over email marketing for your business? If you are more familiar with email marketing, it can be tempting to...
By Carrie Chitsey (Founder & CEO, 3Seventy) For me, I think the entrepreneurial spirit began when I was about 10 or 11 years old. Growing up, my dad owned several businesses, so my weekends were filled working at them. Looking back, this is likely why I work 7...