Dispelling 4 Myths Of User Experience Research At Startups

Dispelling 4 Myths Of User Experience Research At Startups

Research doesn’t have to be expensive or time-consuming. Here are ways to do it cheaply and efficiently. By Beth Lingard (User Experience Research Manager, ModCloth) About 7 years ago, the CEO of a small startup I was working for dropped Steve Krug’s book “Don’t Make...