Tag Archive: Amy-Willard Cross

  1. 5941711327_c15ba9f764_z
    by Angie Chang

    Women 2.0′s First PITCH NYC Conference And Competition

    At the end of the day, winners joked about “thanking the Academy,” and the emcee said the day included more talk of vulnerability most tech conferences. Plus there were lots of hugs. Businesswomen hugs.

    By Amy-Willard Cross (Editor, Vitamin W)

    Singers may dream of performing on American Idol or dancers may hope to appear on Dancing with the Stars. But women tech entrepreneurs have their own star-making vehicle: PITCH, Women 2.0’s startup competition.

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    by Angie Chang

    Bow & Drape: Customize Off-The-Rack Clothing With Technology

    Finally, tech can help you get the perfect dress.

    By Amy-Willard Cross (Editor, Vitamin W)

    Sometimes you find a great piece of clothing, but the sleeves are too short, or the hem is too long, or you don’t love the collar.

    New e-commerce company Bow & Drape uses technology to customize off-the-rack clothing. The “photorealistic dynamic configurator” crates exactly what you want. Six different clothing models can be customized with trim, fabrics, sleeves,

  3. Screen Shot 2012-09-26 at 5.37.57 PM
    by Angie Chang

    Telling Engineering Stories

    “The word ‘engineering’ sounds intimidating and nerdy and technical. There’s just so much more to it – I’m trying to make it more accessible.” – Goldieblox founder Debra Sterling.

    By Amy-Willard Cross (Editor, Vitamin W)

    Goldieblox is poised for a happy ending. With this new toy, girls may have a happy ending too: “She became an engineer and built things that helped people, and they all lived happily ever after.”

    There’s a known female engineering deficit; women make up just 11% of the profession. It’s a problem

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    by Angie Chang

    Get A Better Smartphone Case On Crowdfunding Platform Indiegogo

    Entrepreneur Susan Wilson is raising funds for Life-Case on Indiegogo – one week left to fund her!

    By Amy-Willard Cross (Editor, Vitamin W)

    You can’t really walk around with just a phone and a $20 bill. But most phone cases don’t let you stash more than that.

    Susan Wilson realized she didn’t want to carry around a purse All-The-Time – especially after she left a rest-stop with her phone but without her wallet with hundreds of dollars in it. Wilson says, “I’m more connected to my phone than my wallet.”

    So she designed the Life-Case which can hold credits cards, keys, business cards and condoms. Bigger than a wallet, smaller than a purse, it can even hold tampons.

  5. IMG_1417
    by Angie Chang

    2 Days Left To Fund The Bia Sport Watch On Kickstarter

    Ergonomically designed for women, Bia sports watch has a safety alert and GPS tracking (safe solo runs).

    By Amy-Willard Cross (Editor, Vitamin W)

    Most tech gadgets are busting with features but Bia Sport GPS Watch has just one button. Designed by two women athletes for women who run, bike or swim – or do all three, the Bia is ergonomically designed to sit at a comfy angle on a woman’s wrist. One of its best features is a safety alert and GPS tracking.

    Co-founder and MIT business school graduate Cheryl Kellond worked at Adobe and Yahoo, and her partner Sylvia Marino is a pioneer of online communities. Between them, they have seven kids and lots of miles – Kellond does triathlons

  6. roominate
    by Angie Chang

    Kickstarter Project "Roominate" Gets Girls Excited About STEM (Meet The Dollhouse With Working Circuits)

    Where every young girl is an artist, engineer, architect & visionary!

    By Amy-Willard Cross (Editor, Vitamin W)

    While doing master degrees at Stanford, three young women started a business. Before receiving their graduate degrees, they’ve already got revenue. They’ve accomplished this feat using Kickstarter.

    The company Maykah’s first product called Roominate is a building kit that incorporates circuits. Within a few of weeks, they pre-sold hundreds of kits and raised way more than their funding target. Not only did Kickstarter result in orders, Maykah was approached by investors since the first day it went on the site.

    Roominate was designed with the mission

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    by Angie Chang

    B-Corp Squag Helps Autistics Kids Communicate – With A Revenue Model!

    Her background as an artist and performer facilitated her entrepreneurship – against all odds.

    By Amy-Willard Cross (Editor, Vitamin W)

    You wouldn’t think dance would be useful training for an entrepreneur, but former dancer Sara Winter has just launched a tech business in a mostly untapped market.

    Winter launched Squag, a social space for children with autism or those who communicate differently. For the past 11 years, she has worked as an aide to her austistic nephew, who she calls spectacular and the strongest person she knows. Kids like him are totally underestimated, she says, which compelled her to build Squag to help them express themselves and communicate

  8. phone-5ef450a1b875042f91794b9d035567cc
    by Angie Chang

    Interview w/ Sarah Gray, Developer Of Should I Leave My Boyfriend

    The app tracks your feelings over a two-week period, graphing a quantification of what you should do.

    By Amy-Willard Cross (Editor, Vitamin W)

    If you were wondering about keeping or tossing your boyfriend, Sarah Gray has just the app for you.

    Should I Break Up With My Boyfriend is a 99 cent solution to that question. Forget quizzes or boring your friends, this app tracks your feelings over a two-week period. The result is graph which quantifies what you should do — and adds a bit of custom advice. And it’s just the first of her mobile offerings.

    Gray developed the original version of the app because