MiniMonos Founder And CEO Melissa Clark-Reynolds Answers Three Questions About Entrepreneurship

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Women Innovate Mobile (WIM) interviews female founders about success stories, inspirations and motivations as women entrepreneurs. By Kelly Hoey (Co-Founder & Managing Director, WIM)

Melissa Clark-Reynolds is the Alpha Monkey and CEO of MiniMonos, an ethical children's brand based on a virtual world.

The company is moving into touch applications and toys in 2013. MiniMonos CEO Melissa Clark-Reynolds answers three questions about her path to entrepreneurship and where she is now:

Kelly Hoey: "Why are you an entrepreneur?"

Melissa Clark-Reynolds: "I love creating something where there was nothing. My first foray into entrepreneurship was economic - I couldn’t afford to raise my family on the wages I earnt. I was a single mother and couldn’t afford childcare, couldn’t afford not to work and discovered I was paid 70% of them men in the same role. Now I am an entrepreneur because I love it, it is the most creative thing to do with my life."

Kelly Hoey: "Where do you see your company in the next five years?"

Melissa Clark-Reynolds: "I hope we are a global, ethical children’s brand. Engaging kids with the wonder of the world around them - and inspiring 1 million children to undertake eco-projects in their communities."

Kelly Hoey: "Any words of advice for entrepreneurs?"

Melissa Clark-Reynolds: "LAUNCH. Get any of out there as fast as possible even if it isn’t good enough yet and get feedback from your customers, NOW."

This was originally posted at Women Innovate Mobile. About the guest blogger: Kelly Hoey is Co-Founder and Managing Director of Women Innovate Mobile, the first accelerator program for women founded (or co-founded) startups focused on mobile technology or mobile applications. She sits on the Women’s Advisory Board for mobile and social gaming company, Stone Creek Entertainment and the startup advisory boards of Lion’esque Style and The Levo League. She is a business strategic and connector. Follow her on Twitter at @jkhoey.