PITCH SF Conference 2013 Agenda

Women 2.0 Conference 2013

Consumers, Markets & Products

February 14, 2013 – Westin St. Francis – San Francisco, CA


Agenda for Women 2.0 Conference (February 14, 2013)

8:00am – 9:00am

REGISTRATION: Morning Coffee

9:00am – 9:30am
Shaherose Charania (Co-Founder & CEO, Women 2.0)
Kara Swisher (Founder & Co-Executive Editor, AllThingsD)

9:30am – 9:55am
MORNING KEYNOTE: Women As Consumers & Much, Much More!
Fran Maier (Founding Team, Match.com; Founder & Chair of the Board, TRUSTe)
Women have historically been discussed as consumers and holders of the household purse. Instead, Fran Maier will go beyond this traditional assumption and explore the faceted roles of women today.

9:55am – 10:15am
CASE STUDY: Scaling A Company From Founding Team To A Billion Views A Day
Michelle Zatlyn (Co-Founder & Head of User Experience, CloudFlare)
How one non-technical co-founder of a technical company grew with the business to now serve a billion views a day at CloudFlare.

10:15am – 10:35am
FIRESIDE CHAT: From Dorm Room To Billions Of Users
Selina Tobaccowala (Founder, Evite.com & SVP Product & Engineering, SurveyMonkey)
in conversation with Kara Swisher (Founder & Co-Executive Editor, AllThingsD)

Stanford computer science grad Selina Tobaccowala started Evite.com in her dorm room, and in 2001 sold the company to TicketMaster. Today, Selina runs the engineering department at SurveyMonkey and will share her strategy in approaching the next billion set of users – emerging markets.

10:35am – 10:50am

10:50am – 11:50am
PITCH SF 2013 COMPETITION: Finalist Pitches (Session One)
Live Judges:
Andrea Zurek (Founding Partner, XG Ventures)
Charles Hudson (Partner, SoftTech VC)
Jenny Fielding (Head of Digital Ventures, BBC Worldwide)
Joy Marcus (Partner, DFJ Gotham Ventures)
Nikhil Kalghatgi (Principal, SoftBank Capital)

11:50am – 12:10pm
CASE STUDY: Taking Facebook To A Billion Users
Julie Zhuo (Director of Product Design, Facebook)
Naomi Gleit (Senior Director of Product Management, Facebook)

Early Facebook employees Julie Zhuo and Naomi Gleit will share what they did right and wrong at Facebook from a design and product perspective to get to a billion users. They will also share predictions on how the next billion set of users will behave on mobile phones and other interfaces.

12:10pm – 12:25pm
PRESENTATION: Today’s Search & Social Landscape
Duane Forrester (Senior Product Manager, Bing)
Join us as Duane Forrester from Bing takes a short walk through how search – the leading traffic driver for websites – is influenced by social today. We’ll look at why this is happening, and how you can craft your own plan for success.

12:25pm – 2:15pm
A ROMANTIC VALENTINE’S DAY LUNCH: A Match Made In Heaven (Mentors!)
This is a networking lunch with investors (angels and venture capitalists). Here is your chance to understand the investor more (ie. how they got started, what is their background, what do they invest in, what are their current investments, how can your startup improve to get their investment). We are also hosting a mentoring lunch with experienced entrepreneurs for new entrepreneurs to ask tactical questions and get feedback from entrepreneurs who’ve been there!

2:15pm – 2:45pm
DISRUPTION PANEL: How To Disrupt & Create Reality For The Next Billion Users
Every industry is currently being re-imagined! Meet entrepreneurs who have created disruptive companies and hear their stories on funding and scaling to reach the next billion set of customers.
Hetal Pandya (Co-Founder, Easilydo)
Jessica Scorpio (Co-Founder & Director of Marketing, Getaround)
Monisha Perkash (Co-Founder & CEO, LUMO BodyTech)
Rashmi Sinha (Co-Founder & CEO, SlideShare – acquired by LinkedIn)
Aileen Lee (Founder, Cowboy Ventures)
– moderator

2:45pm – 3:15pm
INVESTOR PANEL: The Current Investment Landscape & The “Series A Crunch”
Technology news sites lead us to believe there is a shortage of Series A money. Is this true? What should you do as an early-stage founder in this financing environment?
Ann Miura-Ko (Co-Founding Partner, FLOODGATE)
Christine Herron (Director, Intel Capital)
Freada Kapor Klein (Partner, Kapor Capital)
Scott Kupor (Managing Director, Andreessen Horowitz)
Sukhinder Singh Cassidy (Founder & Chairman, Joyus)
– moderator

3:15pm – 3:35pm
CASE STUDY: Scaling A Company From Founding Team To A Billion Dollar Exit
Paula Long (Co-Founder & EVP Products/Strategy, EqualLogic – acquired by Dell; Co-Founder & CEO, DataGravity)
How one technical co-founder started her company and scaled it successfully to serve happy customers. EqualLogic was acquired by Dell for $1.4 billion in 2008.

3:35pm – 4:35pm
PITCH SF 2013 COMPETITION: Finalist Pitches (Session Two)
Live Judges:
Ann Miura-Ko (Co-Founding Partner, FLOODGATE)
Christine Herron (Director, Intel Capital)
Thomas Korte (Founder & Managing Partner, AngelPad)
Kevin Laws (Board Member & COO, AngelList)
Wesley Chan (Partner, Google Ventures)

4:35pm – 4:50pm
PRESENTATION: Results Of The Women In Technology Study – The Female Founder Profile
Vivek Wadhwa (Fellow, Stanford Law School; VP of Research, Singularity University)
In December 2012, we gathered survey results from hundreds of women entrepreneurs around the world to illustrate the profile of emerging female founders. The in-depth study on women entrepreneurship was led by Vivek Wadhwa of Duke University/Stanford University and Lesa Mitchell of the Kauffman Foundation, with the support of Women 2.0.

4:50pm – 5:20pm
Learn what it takes to be competitive in emerging markets, where there is an increasingly tech-savvy and growing middle class – hungry for new products.
Alexandra Johnson (Managing Director, DFJ Aurora)
Linda Franco (Co-Founder & CMO, Machina)
Sally Buberman (Co-Founder, Wormhole IT)
Shaherose Charania (Co-Founder & CEO, Women 2.0)
– moderator

5:20pm – 5:50pm
CLOSING KEYNOTE: “Doing It Right: Taking Growth Financing After Profitability”
Lynda Weinman (Co-Founder & Executive Chair, lynda.com)
Veteran businesswoman and entrepreneur Lynda Weinman started lynda.com over a decade ago. In 2012, the company’s revenues exceeded $100 million. The company injected over $100 million outside funding into the business to enter the global market. Hear Lynda’s story from going from hundreds of online customers to today’s forward-looking billions.

5:50pm – 6:00pm
John Paul Farmer (Senior Advisor, White House Office of Science & Technology Policy)

6:00pm – 6:30pm

6:30pm – 7:30pm

There’s no official conference afterparty but join us at Founder Friday on February 15 sponsored by Zoosk and hosted by Cove co-founder Ruchi Sanghvi (acquired by Dropbox)!