• Women 2.0 HowTo Conference San Francisco, September 30 - October 1, 2014

Announcing Our First PITCH Finalist: Donde

Donde Featured Photo

Congrats to Liat Zakay, Shai Katzir and Or Ron of Donde, the first finalist to be announced for our upcoming PITCH competition. 

By Jordan Hunter (Editorial Intern, Women 2.0)

Our online judges have been busy reviewing all of the PITCH applications, with our conference now just eight weeks away. PITCH Finalists will be competing on stage for prize packages that would make any entrepreneur swoon!

Today we are excited to announce our first PITCH finalist, Donde.

Company Description Donde Logo

Donde is an intuitive mobile search that helps its users find any product they have in mind in less than 15 seconds through a contextual, seamless and delightful process. The sophisticated technology based on AI and contextual search with already tens of thousand of fashion items from most popular brands analyzed on the platform.

Meet the Founders

Liat Zakay CEOLiat Zakay, CEO: Liat has a deep passion for the fashion field which she couples with her strong technical skills that were groomed during her military service as an officer in an elite technological unit in Israel’s intelligence corps. Liat holds a BSc in computer science & economics from Ben Gurion University of the Negev. During her studies, Liat was the head of Cyber & Computer Networks course and teacher in Magshimim program, IDF Cyber training program.

As Donde CEO, Liat is responsible for managing the team and delineate the spirit & strategy, as a programmer, she actively participates in product development.

Liat is also a graduate of UpWest Labs, a business accelerator based in Silicon Valley supporting entrepreneurs in Israel.

Shai Katzir CTOShai Katzir, CTO: Shai has six years experience in developing and designing multidisciplinary software systems in his previous role as software system leader in Rafael – Advanced Defence Systems. Shai served as a captain in the Israeli Army, where he was in charge of a high reliability software system. Shai holds a BSc with honors in Computer Science & Mathematics from Tel Aviv University.

As Donde CTO, Shai is responsible for technology strategy, he is always up to date with every new technological development and the best manner to engage it to our product.


Or Ron VP ProductOr Ron, VP Product: Or is a mobile and UX expert, with a passion for developing and hacking. He served in an elite technological unit in Israel’s intelligence corps. Or worked as an information security expert for Comsec, a world-renowned security consulting and risk management company. He served as consultant for companies around the globe and gained invaluable international experience. Or gained his expertise in mobile development as a co-founder of Cellutions, a startup that develops mobile solutions and has served as a tech-guru in a large array of projects.

As Donde VP Product, Or, is responsible for developing engaging mobile products for the end user featuring high-tier mobile UX and UI.



 Register for our “How To” San Francisco Conference (September 30 – October 1) to see Donde in the PITCH Competition!

Jordan Hunter

About the author: Jordan Hunter (@wannabe_wintour) is an editorial intern at Women 2.0. She is in her last year at San Francisco State University where she is pursuing a B.A. in journalism and a minor in political science and was the former Print Managing Editor of the campus newspaper. She loves everything to do with grammar and blogging about beauty.